Power Moves Blog

Content Marketing Small Business
Aug 15. 2018

Why content marketing and B2B are a perfect match

B2B (or business to business) and B2C (or business to consumer) companies are similar in many ways. No matter who you’re selling to, you have ...

author: Rebekah Meyer

Branding Corporate Branding Small Business
Jul 19. 2018

Developing a brand for your small business

A strong brand that creates interest in your company or product and depositions your competitors can take a small business from suck to ...

author: Jesse Ghiorzi

Consulting Small Business
Jul 10. 2018

Build and sell credibility in professional services

Many of our SMB (Small & Medium-sized Businesses) clients and colleagues sell professional services. Lawyers, accountants, medical practices ...

author: Ken Ungar

SEO Small Business
May 17. 2018

The basics of on-page optimization

Have you ever searched for a specific term on Google (or any other search engine) and wondered how the company at the top of the search results ...

author: Kyle Teague

Consulting Small Business
Apr 05. 2018

The importance of project budgeting

Just because a project is completed on-time and reaches the pre-determined goals, doesn’t mean it was successful. If you just asked yourself, ...

author: Ronda Hite

Branding Content Marketing Small Business
Mar 29. 2018

Marketing can make or break your small business

It’s stressful to run a small business. Everything is up to you, from the finances to the building safety to employee retention. And that’s all ...

author: Rebekah Meyer

Content Marketing SEO Small Business
Mar 22. 2018

Key SEO metrics to monitor

Search engine optimization (SEO) is an increasingly vital part of any marketing plan. SEO isn’t a one-and-done deal, like some may think. ...

author: Kyle Teague

Branding Small Business
Oct 19. 2017

Big Branding for Small Businesses

From local plumbers to Fortune 500 organizations, every company has a brand. Small and mid-sized businesses may feel like they don’t need a ...

author: Jesse Ghiorzi

Consulting Small Business
Sep 21. 2017

3 Reasons Your Small Business Idea Needs A Business Plan

This advice seems obvious, right? You would think so, but sometimes the true value of a solid business plan is undersold. A good ...

author: Kyle Teague

Consulting SEO Small Business
Sep 19. 2017

How to Build an SEO Budget for your Small Business

SEO is a complicated topic to understand, much less to budget for. Good budgets should be based on more than a shot in the dark, but if you’re ...

author: Rebekah Meyer

Content Marketing SEO Small Business
Sep 12. 2017

SEO FAQ: A shortcut to sounding smart about SEO

Have you always heard that websites need to do SEO, but never understood the specifics? Want to be ready the next time your boss asks about SEO ...

author: Rebekah Meyer

SEO Small Business Social Media
Jul 14. 2017

Attract Your Target Audience with Google Posts

Many small businesses struggle with the same problem: marketing their business. After you’ve completed the

author: Kyle Teague