Power Moves Blog

Branding Esports Sports Business
Jul 11. 2018

The first crossover esports star

Babe Ruth, Kobe Bryant, Tim Tebow, Tiger Woods, Serena Williams, Joe Namath. Just a few of the no-doubt-about-it athletes that have crossed over ...

author: Jesse Ghiorzi

Esports Sponsorships Sports Business
Jun 19. 2018

Esports Sponsor Power Rankings

The ever-growing esports market will hit $906 million in total revenue in 2018, with $694 million being from brand investments,

author: CHARGE

Esports Sponsorships Sports Business
May 24. 2018

Evaluating location-based esports teams

City-based teams are on the rise in esports as leagues such as the

author: CHARGE

Branding Esports Sports Business
May 08. 2018

Evaluating the NBA 2K League

This past week, the NBA 2K League Tipoff Tournament began ...

author: Kyle Teague

Esports Sports Business
Apr 10. 2018

Integrating esports into traditional sports

Traditional sports investing in esports teams is nothing new. However, these same traditional sports are now attempting to integrate ...

author: Kyle Teague

Esports Sports Business
Mar 01. 2018

U.S. sports league's ventures into esports

While esports continue to boom across the globe, more and more professional sports leagues in the United States are finding their way into the ...

author: Kyle Teague

Esports Sports Business Motorsports
Feb 27. 2018

What we're looking forward to in motorsports this year

As we gear up for the start of the IndyCar season (March 11, St. Petersburg, FL) and Formula 1 (March 25, Australian Grand Prix), and are ...

author: Kyle Ginty

Esports Sports Business
Feb 13. 2018

Esports sponsorship power rankings

In 2017 alone, esports was a $756 million industry, according to market research firm

author: Kyle Teague

Esports Sports Business
Jan 16. 2018

Keeping an eye on The Overwatch League: Who's viewing?

A big milestone in the development, growth and legitimacy of esports was reached last week.

author: Kyle Teague

Branding Content Marketing Esports Events Social Media
Jan 02. 2018

2017 Top 10 Blogs of the Year

The CHARGE blog was home to nearly 150 posts in 2017. Over that time, we talked about esports, branding, motorsports, social media, key ...

author: Jesse Ghiorzi

Esports Sponsorships Sports Business
Dec 27. 2017

The Opportunity and Benefit of Collegiate Esports

As we look forward toward 2018, we at CHARGE wanted to look back at some of the best advice, insights and ideas from the last year. This ...

author: Ken Ungar

Esports Sports Business
Nov 22. 2017

Experts: "Unreachable" audience a huge draw for esports

How do you reach the unreachable audience? How do you sell to the ad-blockers, the cord-cutters and the marketing-redefining ...

author: Rebekah Meyer