Power Moves Blog

Branding Corporate Branding Personal Branding
May 01. 2018

Brand first, then content

Brand first, then go. We say that a lot around here because we believe it’s the best way to market a person, company or product. If you dive ...

author: Jesse Ghiorzi

Branding Consulting Corporate Branding
Apr 25. 2018

Employer branding is key to winning the talent race

Is your employer reputation pulling people in or driving them away? According to a study by

author: Rebekah Meyer

Branding Corporate Branding Personal Branding
Apr 17. 2018

What a brand isn't

Not everyone understands what a brand is or has another idea about what a brand is. We define a brand as a unique message about who you are and ...

author: Jesse Ghiorzi

Branding Corporate Branding Personal Branding
Mar 20. 2018

You have a brand, now update your content

You defined a brand for yourself or your business. Great job! (If you haven’t,

author: Jesse Ghiorzi

Branding Corporate Branding Personal Branding
Feb 21. 2018

The CEO's brand: Five costly mistakes

Successful personal brands generate opportunity and investment in sports and entertainment every day. However, we hear a lot of confusion in ...

author: Ken Ungar

Branding Corporate Branding
Jan 25. 2018

How to create your brand's tagline

Just do it.  Better ingredients. Better pizza. ...

author: Jesse Ghiorzi

Branding Corporate Branding
Nov 28. 2017

A branding strategy for every budget

Whether a company is a week-old startup or a Fortune 500, every company needs a brand to help define what it is and what it stands for. It’s a ...

author: Ryan Gazdacka

Consulting Content Marketing Corporate Branding Small Business Social Media
Jun 23. 2017

4 Marketing Tips Every Small Business Needs to Know

According to the U.S. Bureau of Labor Statistics, nearly 20% of small ...

author: Kyle Teague

Branding Sports Business Corporate Branding Social Media
May 16. 2017

Stretching Your Marketing Budget with Social Influencers

As we mentioned in our previous blog, people trust ...

author: Jesse Ghiorzi

Branding Corporate Branding Social Media
May 10. 2017

Using Social Influencers to Promote Your Business

What is a social influencer? ...

author: Jesse Ghiorzi

Branding Corporate Branding
Mar 16. 2017

Building Your Brand Through A Cinderella Story

The NCAA Division I Men’s Basketball Tournament is a Cinderella factory. Nearly every March, it creates a new one like VCU in 2011 or Florida ...

author: Kyle Teague

Branding Corporate Branding
Feb 06. 2017

4 Brands Who Stayed Authentic With Big Game Commercials

For years, the Big Game has been an opportunity for brands to achieve incredible exposure, albeit at an ...

author: CHARGE