Power Moves Blog

Social Media Content Marketing Branding PR
Dec 20. 2018

2018 Recap: The Most Interesting Marketing Stories

As the year draws to a close, the CHARGE staff looked back on the year and talked about what they thought were the most interesting, ...

author: CHARGE

Content Marketing SEO Social Media
Nov 14. 2018

Incorporating video into your content marketing strategy

It’s 2018 (almost 2019…), so video should already be an important part of your content marketing strategy. But even if it isn’t, it’s not too ...

author: Kyle Teague

Content Marketing Social Media Consulting
Oct 10. 2018

Incorporating content curation into your marketing strategy

As Jesse Ghiorzi always reminds me, nobody likes the ...

author: Kyle Teague

Consulting Content Marketing
Aug 29. 2018

Choosing your first content marketing hire

Content covers a little bit of everything in the modern marketing department, from blogs to emails to print ads to websites to analytics. Making ...

author: Rebekah Meyer

Content Marketing Small Business
Aug 15. 2018

Why content marketing and B2B are a perfect match

B2B (or business to business) and B2C (or business to consumer) companies are similar in many ways. No matter who you’re selling to, you have ...

author: Rebekah Meyer

Content Marketing Social Media
Jul 05. 2018

How to track social media success

The success of your social media efforts is dependent upon what goals your business wants to achieve.

author: Kyle Teague

Content Marketing Social Media
Jun 14. 2018

What is dark social?

Have you ever found something you liked on social and emailed it to a friend? Chatted a link to a co-worker instead of tagging them on ...

author: Rebekah Meyer

Content Marketing Branding
May 03. 2018

Content to follow your branding

Previously, we’ve talked about branding before content. ...

author: Kyle Teague

Content Marketing PR Events
Apr 12. 2018

The ultimate utility player: Content

Content marketing is a discipline all its own in the marketing department. But that’s not where content’s job ends. A strong content team should ...

author: Rebekah Meyer

PR Media Relations Content Marketing
Apr 03. 2018

Leveraging your blog to generate media hits

Spending time writing content for your website’s blog can be a great way to share your knowledge with current or potential customers, especially ...

author: Lucas Wiseman

Small Business Content Marketing Branding
Mar 29. 2018

Marketing can make or break your small business

It’s stressful to run a small business. Everything is up to you, from the finances to the building safety to employee retention. And that’s all ...

author: Rebekah Meyer

Content Marketing SEO Small Business
Mar 22. 2018

Key SEO metrics to monitor

Search engine optimization (SEO) is an increasingly vital part of any marketing plan. SEO isn’t a one-and-done deal, like some may think. ...

author: Kyle Teague