Power Moves Blog

Consulting Content Marketing
Aug 29. 2018

Choosing your first content marketing hire

Content covers a little bit of everything in the modern marketing department, from blogs to emails to print ads to websites to analytics. Making ...

author: Rebekah Meyer

Aug 22. 2018

A bad brand hurts the bottom line, a good one helps it, and a great one can change the history of your company.

- Jesse Ghiorzi

author: Jesse Ghiorzi

Aug 08. 2018

Whether you are negotiating, activating or simply trying to talk to a sponsorship sales associate, knowing the terminology of sponsorships will help you navigate whatever situation you are in.

- Chris Myers

author: Chris Myers

Consulting Small Business
Jul 10. 2018

Build and sell credibility in professional services

Many of our SMB (Small & Medium-sized Businesses) clients and colleagues sell professional services. Lawyers, accountants, medical practices ...

author: Ken Ungar

Branding Consulting
Jun 29. 2018

Why be known as a great place to work?

With this year’s historically low unemployment rate, it has become very difficult for companies to fill vacant positions. The challenge of ...

author: Ken Ungar

Consulting Sponsorships
Jun 07. 2018

Things to do before you sell sponsorships

Everyone is looking for new revenue opportunities, whether you are monetizing for the first time or looking for an extra boost, selling ...

author: Chris Myers

Consulting
May 23. 2018

How a marketing consultant can help

In part 1 of this blog series, we discussed some ...

author: John Berry

Consulting
May 22. 2018

Why you might need a marketing consultant

It seems that companies and decision-makers have become skeptical of consultants – specifically marketing consultants. It may be that there’s a ...

author: John Berry

Branding Consulting Corporate Branding
Apr 25. 2018

Employer branding is key to winning the talent race

Is your employer reputation pulling people in or driving them away? According to a study by

author: Rebekah Meyer

Consulting Small Business
Apr 05. 2018

The importance of project budgeting

Just because a project is completed on-time and reaches the pre-determined goals, doesn’t mean it was successful. If you just asked yourself, ...

author: Ronda Hite

Consulting Content Marketing Social Media
Jan 30. 2018

When and how often to post your content

When it comes to posting your content on digital and social media, the timing and frequency can be a bit tricky. Many experts recommend ...

author: Kyle Teague

Branding Consulting Sports Business
Jan 09. 2018

Frustration to acceptance: How to change the U.S. Figure Skating selection process narrative

While there were some major sponsorship successes at the 2018 U.S. Figure Skating Championships, one of the main threads of contention has the ...

author: Rebekah Meyer