Power Moves Blog

Content Marketing Social Media
Mar 16. 2018

Do Facebook's user problems spell disaster?

Facebook has had a rough go of it recently.

author: Rebekah Meyer

Sponsorships Sports Business
Mar 15. 2018

Three key questions when choosing an athlete to sponsor

The sports industry is among the biggest in the world, with the top athletes being some of the ...

author: Chris Myers

Experiential Marketing Sponsorships Motorsports
Mar 13. 2018

Maximizing your sponsorship in motorsports

Sponsorships, especially in motorsports, have changed a lot over the past few years. The time when a primary sponsor of a team, car or driver ...

author: Kyle Richert

Mar 08. 2018

Three of the most important words to use in a tough or misleading interview are “I don’t know.” 

author: Lucas Wiseman

Events Experiential Marketing Sports Business
Mar 06. 2018

The state of the NFL Combine

The NFL Combine wrapped up this week in Indianapolis and once again its stature continues to grow. Even with all the success of the combine ...

author: Chris Myers

Esports Sports Business
Mar 01. 2018

U.S. sports league's ventures into esports

While esports continue to boom across the globe, more and more professional sports leagues in the United States are finding their way into the ...

author: Kyle Teague

Esports Sports Business Motorsports
Feb 27. 2018

What we're looking forward to in motorsports this year

As we gear up for the start of the IndyCar season (March 11, St. Petersburg, FL) and Formula 1 (March 25, Australian Grand Prix), and are ...

author: Kyle Ginty

Branding Corporate Branding Personal Branding
Feb 21. 2018

The CEO's brand: Five costly mistakes

Successful personal brands generate opportunity and investment in sports and entertainment every day. However, we hear a lot of confusion in ...

author: Ken Ungar

Media Relations PR
Feb 20. 2018

Using media relations to amplify your brand

You or your business are doing great things – you’re the best at what you do, and your customers love you. But you just wish more people had ...

author: Lucas Wiseman

Branding Personal Branding
Feb 15. 2018

Three pillars of a great brand

Everyone and everything has a brand – it’s what you think of when you think of that car, athlete, ...

author: Jesse Ghiorzi

Esports Sports Business
Feb 13. 2018

Esports sponsorship power rankings

In 2017 alone, esports was a $756 million industry, according to market research firm

author: Kyle Teague

Branding Personal Branding
Feb 08. 2018

Building a brand in PyeongChang

The PyeongChang opening ceremony is tomorrow, and never before have these athletes’ personal brands been so important. Hundreds of ...

author: CHARGE