Power Moves Blog

Branding Corporate Branding Small Business
Jul 19. 2018

Developing a brand for your small business

A strong brand that creates interest in your company or product and depositions your competitors can take a small business from suck to ...

author: Jesse Ghiorzi

Branding Sports Business Personal Branding
Jul 18. 2018

2018 LIST OF 25 STRONGEST ATHLETE BRANDS UNDER 25

The CHARGE 25 Under 25, created by national sports marketing agency ...

author: Jesse Ghiorzi

Branding Esports Sports Business
Jul 11. 2018

The first crossover esports star

Babe Ruth, Kobe Bryant, Tim Tebow, Tiger Woods, Serena Williams, Joe Namath. Just a few of the no-doubt-about-it athletes that have crossed over ...

author: Jesse Ghiorzi

Consulting Small Business
Jul 10. 2018

Build and sell credibility in professional services

Many of our SMB (Small & Medium-sized Businesses) clients and colleagues sell professional services. Lawyers, accountants, medical practices ...

author: Ken Ungar

Content Marketing Social Media
Jul 05. 2018

How to track social media success

The success of your social media efforts is dependent upon what goals your business wants to achieve.

author: Kyle Teague

Branding Consulting
Jun 29. 2018

Why be known as a great place to work?

With this year’s historically low unemployment rate, it has become very difficult for companies to fill vacant positions. The challenge of ...

author: Ken Ungar

Events Experiential Marketing
Jun 28. 2018

3 Keys to a successful summer event

Here in the Midwest, the winters sometime feel like an eternity, so we always look forward to the time when the cold weather breaks and the ...

author: Kyle Richert

Esports Sponsorships Sports Business
Jun 19. 2018

Esports Sponsor Power Rankings

The ever-growing esports market will hit $906 million in total revenue in 2018, with $694 million being from brand investments,

author: CHARGE

Content Marketing Social Media
Jun 14. 2018

What is dark social?

Have you ever found something you liked on social and emailed it to a friend? Chatted a link to a co-worker instead of tagging them on ...

author: Rebekah Meyer

Branding Corporate Branding Personal Branding
Jun 12. 2018

Prioritizing your brand touchpoints

After you’ve got your brand locked in and

author: Jesse Ghiorzi

Consulting Sponsorships
Jun 07. 2018

Things to do before you sell sponsorships

Everyone is looking for new revenue opportunities, whether you are monetizing for the first time or looking for an extra boost, selling ...

author: Chris Myers

Events Experiential Marketing Motorsports
Jun 05. 2018

How to create year-round interest at your venue

The Indianapolis Motor Speedway (IMS) has concluded its ...

author: Kyle Ginty