Power Moves Blog

Events Experiential Marketing Motorsports
May 24. 2018

Why the Indy 500 is for everyone

Every year on Memorial Day weekend, hundreds of thousands of people make their way to Speedway, Indiana for “The Greatest Spectacle in Racing”, ...

author: Kyle Ginty

Esports Sponsorships Sports Business
May 24. 2018

Evaluating location-based esports teams

City-based teams are on the rise in esports as leagues such as the

author: CHARGE

Consulting
May 23. 2018

How a marketing consultant can help

In part 1 of this blog series, we discussed some ...

author: John Berry

Consulting
May 22. 2018

Why you might need a marketing consultant

It seems that companies and decision-makers have become skeptical of consultants – specifically marketing consultants. It may be that there’s a ...

author: John Berry

SEO Small Business
May 17. 2018

The basics of on-page optimization

Have you ever searched for a specific term on Google (or any other search engine) and wondered how the company at the top of the search results ...

author: Kyle Teague

Media Relations PR
May 15. 2018

Ways to announce your big news

You have some news to announce. That’s great. Is it big news? That’s even greater! How do you plan ...

author: Jesse Ghiorzi

Events Sponsorships Sports Business
May 10. 2018

Why brands sponsor

Whether it’s through traditional sales and marketing or through new, innovative tactics like geo-targeted social media promotions, most brands ...

author: Kyle Richert

Branding Esports Sports Business
May 08. 2018

Evaluating the NBA 2K League

This past week, the NBA 2K League Tipoff Tournament began ...

author: Kyle Teague

Branding Content Marketing
May 03. 2018

Content to follow your branding

Previously, we’ve talked about branding before content. ...

author: Kyle Teague

Branding Corporate Branding Personal Branding
May 01. 2018

Brand first, then content

Brand first, then go. We say that a lot around here because we believe it’s the best way to market a person, company or product. If you dive ...

author: Jesse Ghiorzi

Sports Business Health
Apr 29. 2018

The Access Strategy: Attracting Patients Using Sports Medicine and Performance

The health care market has never been more competitive.

author: Ken Ungar

Events Experiential Marketing
Apr 26. 2018

The power of a community behind your event

Whether you are hosting a nationally bid out event, a large-scale concert or a much smaller social event, tapping into the power of local ...

author: Chris Myers