With TV ratings being in flux for several sports, golf being one of them, the PGA Tour has worked hard to broaden its audience and appeal to younger fans.
Sheryl Sandberg thinks you don’t need a personal brand. Here's why she's wrong.
Maintaining Your Personal Brand: The Cardale Jones Example
Your personal brand is a sensitive thing. You can spend years building up your personal brand, but just like when you look at reviews online, the negative ones stick out a lot more than the positive. If you have a moment of weakness and go against your personal brand, it takes hard work to change that narrative and get back to having a positive personal brand.
Four Tips to Land Your Client a Guest Interview on a Podcast
An estimated 57 million people listen to podcasts, and with over 250,000 different podcasts to choose from, there is a topic that everyone can enjoy.
Podcasts range from successful companies like The New York Times, NPR and ESPN to two friends podcasting in their apartment. Appearing on a podcast is an easy and affordable way to branch out from traditional media exposure.
Here are four simple tips to land your client a guest interview on podcasts.
Four Keys to Telling Memorable Stories About Your Brand
Strong brands have interesting stories behind them, and finishing a story with “you had to be there” should only be acceptable for Neil Armstrong.
How to Make Your Social Media Bios Reflect Your Brand
Three Ways Your Executive Brand Can Improve Your Company
Individuals are not the only ones who benefit from having a strong personal brand. A strong brand can, and should, improve the business you work for.
Here are three ways your personal brand as an executive can improve your company:
How to Deal with Negative Comments on Social Media
There are three truths in life: death, taxes and negative comments on social media.
Social media is the easiest way for the public to communicate their thoughts, and, of course, not every opinion or comment will be positive.
Here are some tips on how to handle negative comments on social media.