There are many elements that athletes of all sports have to grow into as they become more and more popular. Things like talking to reporters or dealing with social media may put them into uncomfortable situations where they have to learn and grow.
However, one of these challenging areas can decide whether or not they stay on a team or earn additional revenue: dealing with sponsors. Though it can be uncomfortable, the work is worth it. Good sponsor relationships can be the difference between being a major name in your sport or being “just another player.”
Sponsorships are especially key in esports. Here are a few primary reasons that esports athletes should up their game with sponsors.